By Eileen Reslen
While right now it’s all about bikinis and daisy dukes, back to school ensembles are already at the forefront of every fashionista. So Hollywood Crush is bringing you a peek into the behind the scenes photo shoot for the brand new Material Girl line (designed by Madonna and her daughter), even before it hits stores!
As we noted earlier, Taylor Momsen left behind her "Gossip Girl" headbands to embrace the whole new rocker chic clothing line that works hand in hand with the model’s own personal style.
“The Material Girl line’s good because it’s not put together looks,” Taylor said in new video.
Known for turning T’s into dresses, if anyone can appreciate an eccentric and eclectic wardrobe, it’s Taylor! “It’s a lot of different pieces that are all very cool and chic and you can mix and match everything,” she said of the line. “It gives you the ability to make it your own.”
The fashionable mother/daughter duo responsible for the designs has been photographed being quite involved in the ad campaign shoot.
“Lola was here all day and she helped to style the shoot and I worked with her to put the outfits together. Madonna came a little bit later and she’s totally awesome,” Taylor said.
Lola? I guess the outspoken model/ actress has befriended the music icon’s daughter (known to the rest of us as Lourdes Leon). Could it be perhaps because they both share the same rebellious spirit?
“Lola’s a teenager so you just have the ‘No, mom! That’s just awful! What are you talking about?’ versus Madonna who’s like, ‘Well, I think it’s cute,’” Taylor dished. “So, there’s the mother/ daughter relationship, which you can see when they’re working together.”
You’d think Taylor wouldn’t be too fond of stylists these days (having recently fired her own personal stylist for differences of opinion), but it must be easy to get a long with a fashion guru when it’s world’s biggest pop superstar and her offspring “Lola”.
Momma Madge and Lola can actually be seen above wearing very similar looks to those displayed in the line. Lourdes looking very hipster with floral leggings and pink streaks in her hair stands alongside a sans make-up Madonna who rocks an ultra trendy leather jacket.
A leather jacket can also be seen worn on Taylor in one of the promo shots for Material Girl, while other pics display a daintier look in a floral skirt (Taylor’s signature scowl present in all).
But while the Pretty Reckless singer may have a frown in some of those pics, we’re sure it’s just a model pose thing because Taylor said she’s actually very excited to be the face of Madonna’s new line.
“I’m psyched to be the face of Material Girl. It’s awesome,” she said. “For one, it’s Madonna so you know it’s going to be cool. It’s been an awesome experience.”
(CLICK ON ANY OF THE PHOTOS ABOVE TO SEE MORE BEHIND-THE-SCENES PHOTOS FROM TAYLOR'S PHOTOSHOOT)
What do you think of these photos from the set of Taylor's "Material Girl" shoot? Are you envious she got to spend the day hanging out with Madonna? Do you think you will buy any clothes from the line?

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