Hollywood Crush › Michael Welch

We don't know a lot about advertising (we're journalists, after all!), but we have enough common sense to know that when a company secures a celebrity endorser from a franchise as all-consuming as "The Twilight Saga," it has to be a good thing. So kudos to Kate Spade, who, according to Women's Wear Daily, just signed Bryce Dallas Howard (a.k.a. vampire Victoria) as their first-ever celebrity face.

"The Kate Spade offer came up and I kind of lost my mind," Bryce said. "There's something about that brand that, from a young age, I really, really, really connected with."

Though this deal marks Bryce's first ad campaign, she's certainly not the first "Twilight" star to promote a product or cause. Here's a brief history of "Twilight" star endorsements, from flavored water to furry animals.

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Tags Ashley Greene, Bryce Dallas Howard, Christian Serratos, Kellan Lutz, Michael Welch, Robert Pattinson, Twilight

It's good to have famous friends in Hollywood, if only so you can call on them to help with whatever charity organization you care about. That's what "Desperate Housewives" star Eva Longoria Parker has been doing for the past two days, at least. Just today, "Dexter"'s Julie Benz, "Dollhouse"'s Eliza Dushku (and her bf, new "Dancing with the Stars" contestant Rick Fox!) and "House"'s Olivia Wilde and Jennifer Morrison joined Eva's organization TwitChange to help raise money for Haiti relief. Those yet to respond? The cast of "Glee," who Eva tweeted, "Hey @msleamichele @msamberpriley @IJennaUsh @chriscolfer I would LOVE to have you all on board our charity auction @ http://TwitChange.com." Jenna Ushkowitz, Harry Shum and Kevin McHale already agreed, so now the rest of them definitely can't refuse!

Meanwhile, a second oil rig explosion in the Gulf caused outrage from some other television stars. "This is like a bad dream...Offshore Oil Rig in the Gulf of Mexico Explodes http://nyti.ms/bq5mIX Please help fundraise! http://bit.ly/9ML8RT," tweeted "One Tree Hill" star Sophia Bush. "Charmed" star Alyssa Milano seconded that, tweeting, "No. No. Gulf oil platform explodes, burning off Louisiana coast." We should also note that Alyssa already joined TwitChange for Eva. She's just an all around good Samaritan!

Check out the best of the rest of Thursday's celebrity tweets to see who celebrated 90210 Day and which "Twilight" actor confirmed their return for "Breaking Dawn: Part 1!" Follow us @hollywoodcrush to get even more celebrity and pop culture news around the clock!

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Tags 90210, Alyssa Milano, Eva Longoria Parker, Jenna Ushkowitz, Jennie Garth, Michael Welch, Nick Jonas, Peter Facinelli, Sophia Bush, Tinsel Korey

For nearly a year now, fans and the media have been speculating on whether Anna Kendrick could become the first “Twilight Saga” star to earn an Oscar nomination. Well, unless you’ve been sleeping under a rock, you now know that she earned the Best Supporting recognition on Tuesday, which is huge news to “Twilight” fans.

Now, her costar and fellow Forks High student Michael Welch has reached out to MTV with his reaction — and let’s just say he’s happier than a vegetarian vampire with a freshly-killed deer.

“Human pride!” Michael beamed when we spoke, revealing where Mike Newton's loyalties lie. “Represent!”

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Tags Anna Kendrick, Eclipse, George Clooney, Michael Welch, New Moon, Oscars 2010, Twilight, Up In The Air

With the news that the "Spider-Man" franchise was going to be rebooted by Sony spinning a vicious web all over entertainment and movie sites this week, MTV's Splash Page elicited votes from us MTV News staffers on who we think could best fill the shoes of Peter Parker (previously played by Tobey Maguire) in the next movies.

The only details the studio has released was that the next flick would take place in Peter's teenage years, so naturally, Hollywood Crush had a few clutch casting suggestions: namely "Twilight" star Michael Welch and "Zombieland" cutie Jesse Eisenberg. We think both could fit the bill of a nerdy yet endearing high school student by day and sarcastic, genetically-engineered super hero by night.

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Tags Erik Knudson, Jesse Eisenberg, Joseph Gordon-Levitt, Michael Welch, Patrick Fugit, Spider-Man, Tobey Maguire, Video

Grandmum Elizabeth already got the biopic treatment thanks to Helen Mirren's Oscar-winning turn in "The Queen," so we guess it's only fitting filmmakers turn their gaze to the fiery spare heir. (Let's be honest, Harry's hijinks make for much better big screen fodder than older brother William's princely ways, right?)

According to Britain's Daily Mail, the film, appropriately titled "The Spare," will "chart [Harry's] life from being trapped in a tragic fairytale to becoming a royal warrior, more at home on the field of battle with his men than in a palace." The screenplay will be finished near the end of the year, with shooting beginning around this time next year.

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Tags Charlie Carver, HC Casting Couch, Jesse Plemons, Max Carver, Michael Welch, Prince Harry, Rupert Grint, The Spare

Sure, Robert Pattinson and Taylor Lautner (deservedly) get the bulk of "Twilight" fans' adoration (including mine), but I also find something so appealing about costar Michael Welch's unassuming charm. Which is why, when I randomly stumbled upon a Web ad yesterday for "Aczone High Starring Twilight's Michael Welch," I just had to click.

As it turns out, Michael is featured in a "High School Musical"-like series of ads for the acne cream, and he couldn't be cuter. With slicked back hair and an even slicker gray suit, the 22-year-old shimmies, shakes and sings (well, most probably lip synchs) in front of a cast of dancing cheerleaders, rebels, jocks and nerds. If "Twilight" ever becomes a musical, this guy would dance circles around uncoordinated RPattz. Just sayin'. Read more...

Tags Michael Welch, New Moon, Twilight

FROM MTV.COM: Without a doubt, huge groups of Twilighters all over the world fantasize about Edward Cullen every day. But as popular as breakout star Robert Pattinson has become, those who've read "New Moon" know that his character Edward is absent for much of the story. Now, we've got the scoop on director Chris Weitz's dreamy solution to the problem.

"They figured out a very clever way to get Edward back in the film much more than he is in the book," revealed "Twilight" series star Michael Welch when he stopped by the MTV studios recently, acknowledging that Weitz and screenwriter Melissa Rosenberg have devised a plan to work around the "New Moon" plot — which has Edward breaking up with Bella (Kristen Stewart) early in the story and fleeing to Italy. "It's more of, like, a hallucination kind of thing." Read more...

Tags Chris Weitz, Michael Welch, New Moon, Robert Pattinson, Twilight, Video

One of my favorite scenes from "Twilight" is when Edward takes Bella on a date to play thunderstorm baseball with the rest of the Cullen coven. When she asks why the family is so partial to the sport, Edward simply answers, "Well, it's the American past time." So it seems only fitting that the cast of "Twilight" will be taking to the diamond for a special Vampire Baseball "All-Star" game to celebrate Independence Day, and thanks to Ticketmaster, you can watch!

For $49 you can secure a seat at PGE Park in Portland, Ore. to watch Rachelle Lefevre, Peter Facinelli, Edi Gathegi, Michael Welch, Christian Serratos and more swing for the fences (disclaimer: vampire super-strength and speed not included). For an extra $86, you can upgrade to the "Premium Full-Day Package," which includes the Vampire Baseball game, admission to that evening's Beavers vs. Sky Sox game, a voucher for an autograph and a voucher for dinner, dessert and a soft drink. Oh my! Read more...

Tags Christian Serratos, Edi Gathegi, Michael Welch, Peter Facinelli, Rachelle Lefevre, Twilight, Vampire Baseball All-Star

FROM MTV.COM:It's a beloved moment in the "New Moon" novel, a rare moment of comic relief as Bella Swan attempts to get over her Edward Cullen-induced heartbreak by going on what becomes a three-way date with the love-struck Jacob Black and Mike Newton. Recently, actor Michael Welch made big news by assuring Twilighters that the scene would be in November's "Twilight" sequel — and now, we've got the scoop on the key tweak masterminded by director Chris Weitz.

"I really should've checked with someone if this is information I can give away or not," grinned Welch, the fan favorite who plays puppy dog-like Mike Newton in the blockbuster series. "But, whatever — here we are."

Welch stopped by the MTV studios to discuss such far-ranging topics as his concern for Robert Pattinson's safety and the "three-way date," a scene that has Bella, Mike and Jacob at a movie theater, watching a horror film. But, in the grand tradition of such films as "The Player," "Bowfinger" and "The Purple Rose of Cairo," director Weitz is inserting his own mini "movie within a movie" into the mix.

Continue reading more about "New Moon" mini-movie at MTV.com.

Tags Michael Welch, New Moon, Twilight

FROM MTV.COM: When Robert Pattinson was grazed by a moving taxicab recently, the news rocked legions of "Twilight" fans who feared for their favorite actor's life. His series co-star Michael Welch, however, was surprised to hear the news when he sat down with MTV News on Tuesday.

"No," marveled the actor, who plays Mike Newton in the films. "You are how I stay in touch with this stuff."

Once we briefed Mike on the recent near-tragedy, the affable actor expressed concern for RPattz's health — and a hope that the star's skyrocketing fame crests soon.

Continue reading more about Michael Welch's thoughts on Robert Pattinson at MTV.com.

Tags Michael Welch, New Moon, Robert Pattinson, Twilight